Toiletries and cleaning products in Istanbul: shampoo, toothpaste, detergent prices

Shelf prices for personal care and cleaning products in Istanbul.

Toiletries and cleaning products in Istanbul

Prices for the care and cleaning products you buy on arrival rather than pack (8 November 2026).

ProductUnitLocal priceAbout US$
Shampoo400 ml219.00 TRY4.38 $
Shower gel400 ml156.50 TRY3.13 $
Bar soap100 g29.31 TRY0.59 $
Liquid soap500 ml73.95 TRY1.48 $
Toothpaste100 ml179.00 TRY3.58 $
Toothbrush1 piece79.90 TRY1.60 $
Deodorant150 ml290.00 TRY5.80 $
Toilet paper4 pieces34.26 TRY0.68 $
Paper towels2 pieces31.00 TRY0.62 $
Laundry detergent1.5 L249.00 TRY4.98 $
Dishwashing liquid500 ml64.41 TRY1.29 $
Multi-purpose cleaner1 L61.25 TRY1.22 $
Trash bags20 pieces80.00 TRY1.60 $

US dollar figures use the CBRT's daily indicative rate (1 US dollar ≈ 50.03 TRY).

How we collected the prices

  • Prices were read one by one from the public online pages of chain stores.
  • Each row is for one reference unit of that type of product; where we have several prices we use the median.
  • We leave out promotional, members-only and out-of-stock prices; in-store prices and neighbourhoods can differ.
  • Details are on the Data & methodology page.

Read next

← All articles